Services

Value Commitment

RCV's mission is to give more in use value than we take in cash value.

Value is the worth in monetary terms of the economic, technical, service, and social benefits a customer receives in exchange for the price it pays for the market offering.

Value Model sales tools are more critical today, in a down market, and with worldwide competition, than ever before. Your marketing and sales teams need to be able to succinctly communicate your product’s value to the executives of prospect firms to be successful.

Value Processes

Sales assessment and interventions to optimize effectiveness. We specialize in corporate business market management processes and reengineering change inititives at the sales and marketing level.

RCV works with your marketing and sales departments, and customers, to produce value models, which contain:

- value assessment of the "customer usage system,"

- business sales and marketing process

- steps of the inbound sales process

- steps of the outbound sales process

- value model training

- value-based segmentation pricing model

- model of competitors value

- value statements and propositions for specific market segments,

- a comprehensive economic valued added (EVA) model with:

Value = Net Operating Profit After Taxes (NOPAT) - (Capital * Cost of Capital)

1. Net Present Value (NPV),

2. Internal Rate of Return (IRR) and

3. Discounted Pay Back (DPB)

Result, "a value statement and proposition that are strong, substantiable, and easily communicated at the executive level of client firms."

Sales Competency

Adventure Interventions

Sales training on the language of C level executive
Repeatable sales process training
Leadership training on financial model, forecast developement, sales predictability and maintainability
Value pricing model training
Inbound sales process training
Outbound sales process training

The principal job of CEOs is to boost the value of their companies -- for themselves, their partners, and investors -- and, of course, to increase the stock price if the company is publicly held. Everything the company does under the CEO's direction must further the goal of raising corporate value.